ABOUT JPB
BRAND STRATEGIST, creative director, INSTAGRAM BRAND BUILDER, artist &
PHOTOGRAPHER.
Forget about just looking good; I’m here to help you build a brand that feels good and gets results.
​If you’re tired of trendy tactics that do nothing to actually grow your business—then you’ve come to the right place. My approach to branding goes beyond the visuals, combining timeless marketing principles with a deep understanding of your brand’s unique essence. ​​
​No more guessing games or spinning your wheels. Here, it’s all about a strategy that feels good, looks great, and delivers real results.
There is a smarter way to market your business—one that’s all about clear, sustainable strategies that actually work. Let me show you how.​​
the founder
JOCELYN
Helping entrepreneurs turn their vision into a brand that feels like them—authentic, impactful, and irresistibly aligned.
With 20+ years of photography experience and a background in business and marketing, I combine strategy with creativity to help you build a brand that truly reflects who you are. Together, we’ll make branding feel easy, selling feel natural, and your business thrive—so you can focus on the work you’re meant to do.
WHAT MAKE ME DIFFERENT
Strategy Meets Soul
If you’re tired of Instagram strategies that only scratch the surface—pretty pictures and trendy tactics that do nothing to actually grow your business—then you’ve come to the right place. My approach goes beyond the visuals, combining timeless marketing principles with a deep understanding of your brand’s unique essence. No more guessing games or spinning your wheels. Here, it’s all about a strategy that feels good, looks great, and delivers real results.
All-in-One Solutions
Brand strategy? Check. Content planning? Check. Photography that actually tells your brand’s story? Double-check. I’ve created a seamless, end-to-end process that takes the guesswork out of building a polished, professional Instagram presence. From measurable KPIs to quick transformations (30 days, anyone?), I’ve got all the bases covered—so you can focus on what you do best while your brand shines online.
Personalized with a VIP Touch
This isn’t some cookie-cutter, one-size-fits-all approach. We align your content strategy to your unique business goals, ensuring that everything we create is perfectly tailored to drive your success. Plus, I’m here to support you every step of the way, with a high-touch, VIP experience. From booking the perfect studio to arranging hair, makeup, and styling, I handle all the details, so you don’t have to. And if you ever need guidance or have questions? I’m just a call or click away. Your success is my mission, and I’m with you for the long haul.
"Working with Jocelyn was the best decision I've ever made for my business and well worth every penny."
- KIARA
AT A GLANCE
YOU SHOULD
PROBABLY KNOW
prosecco is always a good idea. just me?
I'M A MOM TO A FUR BABY
AND A HUMAN BABY.
I SPLURGE ON MEALS OUT, GIFTS AND GOOD COFFEE. I DRINK CHEAP WINE.
I love italy and would
move there tomorrow.
ALL ABOUT
Summer rainstorms, time with family, kindness, good food, Netflix, patios all year round, complimenting strangers and owning more sunglasses than there are days of the week.
NOT ABOUT
Hustle culture, fake people, long emails, bullsh*t, inefficiency, pretending to understand TikTok trends, wearing socks, band-aid fixes, and doing anything before coffee.
how to
FIND ME
I live in Guelph, Ontario with my family, but I work with clients from all over.
